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Mitch Petrie Headshot

Meet Mitch.

Creator. Problem-Solver. Storyteller.

As a lifelong sports fan, I learned from a young age just how important the art of storytelling is. In my experience as a Social Media Manager for UREC at the University of Alabama and a PJ Boatwright Jr. Marketing and Communications Intern for the Tennesee Golf Association, I have continued to tell stories through creative and engaging digital and social content.

Thinking Outside the Box

Part of being a good storyteller is coming up with new, innovative ways to present information. In my role as a Social Media Manager for UREC, I have generated over 100,000 social media impressions with an average engagement rate of 4.5%. I received the "Outside-the-Box" award in 2024 for creating engaging and original content. In 2025 I was honored to be nominated for the University of Alabama's Student Employee of the Year in addition to winning the "Voice of UREC" award for my role in producing and providing play-by-play commentary for the Intramural Basketball Champs Night in addition to my work on UREC's "Hot Take Campaign."

Mitch Petrie holding a camera and pointing at the camera, winking.

My Work

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Every storyteller needs to keep some stories in the back pocket. Click on an icon below to check out some of my award-winning work.

Social Content and Campaigns

My social media content is focused on enhancing online presence and driving engagement. I create compelling content that resonates with the audience and results in meaningful interactions.

Multiple Mediums

Here we abide by the saying "any medium, any message," meaning our experience isn't limited to one platform. No matter where you want your story told, we can tell it with passion and engaging results.

Visual Stories

They say, "A picture is worth a thousand words," and here, it's no different. Dive into flicks that tell an entire novel- just with the click of a single shutter.

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